Differentiate or Die: Survival in Our Era of Killer Competition Author: Jack Trout Manufacturer: Wiley ListPrice: $21.95 Offer: $14.93
Selling the Invisible: A Field Guide to Modern Marketing Author: Harry Beckwith Manufacturer: Business Plus ListPrice: $22.95 Offer: $15.61
The New Positioning: The Latest on the World's #1 Business Strategy Author: Jack Trout Manufacturer: McGraw-Hill ListPrice: $12.95 Offer: $10.36
Jack Trout on Strategy Author: Jack Trout Manufacturer: McGraw-Hill ListPrice: $19.95 Offer: $13.57
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly Author: David Meerman Scott Manufacturer: Wiley ListPrice: $24.95 Offer: $16.47
The Fall of Advertising and the Rise of PR Author: Al Ries Manufacturer: Collins Business ListPrice: $14.95 Offer: $10.17
BrandSimple: How the Best Brands Keep it Simple and Succeed Author: Allen P. Adamson Manufacturer: Palgrave Macmillan ListPrice: $14.95 Offer: $10.17