The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
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Top 20 - Advertising
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A Whole New Mind: Why Right-Brainers Will Rule the Future
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Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter)
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Top 20 - Communications
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The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
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Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
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A Whole New Mind: Moving from the Information Age to the Conceptual Age
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Authenticity: What Consumers Really Want
Author: II Pine
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The Opposable Mind: How Successful Leaders Win Through Integrative Thinking
Author: Roger L. Martin
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Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers
Author: Bernd H. Schmitt
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Emotional Branding: The New Paradigm for Connecting Brands to People
Author: Marc Gobe
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Love Is the Killer App: How to Win Business and Influence Friends
Author: Tim Sanders
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Managing the Customer Experience: Turning customers into advocates (Financial Times Series)
Author: Shaun Smith
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How Customers Think: Essential Insights into the Mind of the Market
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Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, Relate
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The Experience Is the Marketing--A Special Report
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A Whole New Mind: Moving from the Information Age to the Conceptual Age
Author: Daniel H. Pink
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Simplicity: The New Competitive Advantage in a World of More, Better, Faster
Author: Bill Jensen
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Field Guide for the Experience Economy
Author: B. Joseph Pine & James H. Gilmore
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Building Great Customer Experiences
Author: Colin Shaw
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Markets of One: Creating Customer-Unique Value through Mass Customization
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Building Great Customer Experiences, Revised Edition
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Welcome to the Experience Economy
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Corporate Religion: Building a Strong Company Through Personality and Corporate Soul
Author: Jesper Kunde
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Framegames By Thiagi
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Experiential Marketing : How to Get Customers to Sense, Feel, Think, Act, and Relate to Your Company and Brands
Author: Bernd H. Schmitt
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